Ever Consider a Cyber Monday Special?
By Anne Mari DeCoster
Based on Miranda Paquet’s article on Constant Contact’s Customer Success Blog
Southeastern Underdeck Systems had never run a Cyber Monday Special. It just wasn’t their thing. But the owner/operator of this small business got the idea while receiving tons of Cyber Monday Specials via email. So he made his own, emailed it to his distribution list, and sold an additional $67,000 worth of products and services!
Cyber Monday Specials, offered the Monday after Thanksgiving (Nov. 27 this year), are not a typical self-storage thing, but maybe it’s worth a try. Figure out which size or type of space you have in excess, send an email offering a 1 day special for that space rented on Cyber Monday – when everyone is shopping online.
If you’re a vendor to the industry, try offering a special to AZSA owner/operator and manager members for products or services bought or committed to on Cyber Monday.
Let us know how it works (firstname.lastname@example.org)! Good luck and Happy Storing!
Here are the details about Southeastern Underdeck Systems experience: